ClickZ Sports Equipment - 11.21.2024

Crack the Code to Snapchat Success

Author

Zihan Lyu
November 21, 2024 • Estimated Reading Time: 4 minutes

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Snapchat Playbook 👻

Snapchat isn’t just for selfies – it’s a goldmine for e-commerce marketers! Fospha’s Ultimate Snapchat Playbook is your go-to guide for crafting campaigns that convert.

Here's a sneak peek of what’s inside:

✨ Why Snapchat? Discover the untapped opportunities and why Snapchat deserves a spot in your strategy.

🎯 Winning Strategies: Launch Snapchat as a new channel with three easy steps to set yourself up for success.

📈 Scale Efficiently: Learn how to grow your Snapchat campaigns without wasting time or budget.

🎨 Crack Creatives: Nail your next ad with key tips for creating scroll-stopping content.

🔄 Go Full-Funnel: Maximize results by building a strategy that engages at every stage of the funnel.

Sign up now for early access and take your campaigns to the next level!

Specialty Bites 🍪

Bracelayer’s latest KS Collection of compression wear for skiers showcases how thoughtful product innovation meets targeted audience needs. The leggings combine medical-grade knee support with performance compression, designed for winter athletes seeking stability and recovery.

Rouleur Live 2024 delivered a showcase of innovation and bold storytelling in cycling. Mythos turned heads with a 3D-printed titanium cockpit, available only through accredited fitters, blending exclusivity with functionality.

Trek’s Pantone collaboration stole the spotlight with its marbled paint finish, a visual masterpiece designed to spark conversation.

Meanwhile, George Fox’s controversial TT bike demonstrated how daring design choices can attract attention and stir debate.

AstroTurf significantly impacts NCAA field hockey by providing reliable, high-performance surfaces that enhance speed and precision. Used by top Division I and III teams, these fields support athletes' skills and strategies, contributing to competitive play.

Performance Platters 🍽️

Brands are gearing up for a mobile-first holiday shopping season, with mobile purchases expected to drive 53% of online sales. Companies like Therabody and Barriere are optimizing their digital experiences, focusing on quick-pay options and streamlined checkout processes to capture the attention of multitasking consumers.

Advertisers and creators are enhancing performance on YouTube and Reddit by focusing on authenticity and trust. Reddit users value learning and diverse opinions, while YouTube offers creators new ad partnership tools. Brands can improve engagement by aligning content with user interests, leading to higher conversions and consumer trust.

ClickZ is a Contentive publication in the DTC Ecommerce division